Here's how to incorporate the 2021 Pantone Color(s) of the Year – Ultimate Gray & Illuminating – into your next creative project.
Color us happy, because the most wonderful time of the year is finally here… Forget about Christmas for a moment, because it’s time to unwrap the Pantone Color of the Year for 2021! 🎉
Just announced by the Pantone Color Institute, the Pantone Color(s) of the Year 2021 are… *drum roll*… PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating!
While they may have kept us waiting, Pantone has more than made up for it this year by delivering not one, but two Colors of the Year for 2021. Described as a color story that conveys a message of strength and hopefulness, we think that Ultimate Gray & Illuminating will be the perfect pair to help us leave the turmoil of 2020 behind and start afresh next year.
Ready to brush up on 2021’s trendiest colors? Here’s how to incorporate PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating – the 2021 Pantone Colors of the Year – into your creative work…
Move over Pantone 19-4052 Classic Blue, 17-5104 Ultimate Gray + 13-0647 Illuminating are the new Pantone Colors of the Year!
A color palette that is practical, solid and optimistic, the union of Ultimate Gray & Illuminating is one of strength and positivity. It tells a story that is both enduring and uplifting, encapsulating toughness and resilience with the promise of something sunny and hopeful moving forward into 2021.
A bright and beautiful yellow sparkling with vivacity, PANTONE 13-0647 Illuminating is a warm and luminous yellow shade – which is just what we all need to lead us out of the darkness of 2020.
The color of flowers, fruits and sunlight, yellow is a color of hope, creativity and new ideas. Being the lightest hue of the spectrum, yellow is uplifting and illuminating, and evokes feelings of happiness, cheerfulness and fun.
On the other hand, PANTONE 17-5104 Ultimate Gray is solid and dependable, representing a firm foundation on which to rebuild. The color of mountains on the horizon, pebbles on the beach and natural elements that have stood the test of time, Ultimate Gray evokes feelings of composure, steadiness and resilience.
The middle man between black and white, gray represents neutrality, consistency and balance – something that many of us are craving right now.
The Pantone Color Institute’s Executive Director Leatrice Eiseman explains, “The union of enduring Ultimate Gray with the vibrant yellow of Illuminating expresses a message of positivity supported by fortitude. Practical and rock solid but at the same time warming and optimistic, this is a color combination that gives us resilience and hope. We need to feel encouraged and uplifted; this is essential to the human spirit.”
Envato’s content specialist for graphic design Kate McInnes agrees: “I was guessing that the 2021 Pantone colour of the year would be a dusty pastel colour to convey a soft and reflective mood. Instead, we got two colours, Ultimate Grey and Illuminating Yellow. I think that this pairing makes sense. The two colours used together sets a mood that is reflective and optimistic. I think it’s a good choice. Grey and Yellow work well for a variety of styles and designs too, most designers will find a way to add these two colors to their creations.”
As we all continue to navigate the uncertainty of 2020, we feel that these colors perfectly represent the idea of a brighter and steadier future.
A marriage of happiness and luminosity supported by strength and dependability, the combination of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating is the perfect aspirational color story to bring us hope and stability in the new year.
And there you have it! While we’re at it, let’s take a stroll down memory lane and revisit some of the previous Pantone Colors of the Year…