Top 10 Facebook Video Templates 2020

For both brands and individuals, video is increasingly our chosen medium for communicating online. On Facebook, video posts vastly outperform other post types in terms of engagement, and have become an essential part of online marketing. If you are new to creating Facebook videos, this article is a great place to start.

Any video content that is created within or uploaded directly to Facebook is considered Facebook video, including both paid ad content and organic video posts. Since Facebook’s algorithm gives priority to native video, and only videos uploaded through Facebook will autoplay as users scroll through their News Feed, in order to ensure that your video gets attention on Facebook, you need to upload it through the Facebook platform.

There are many different ways to use Facebook video, such as:

The best Facebook video ads have some things in common. As users are most likely to engage with videos while they are scrolling through their feed, your creations need to make an impact from the first frame—good Facebook videos quickly give viewers a reason to keep watching by leading with the most engaging elements and incorporating brand messaging early on. Secondly, since Facebook videos autoplay silently, good videos don’t rely on audio. Instead, they use captions to convey the key messages to users, even if they’re watching with the sound off.

Are you ready to create a Facebook video? Smart video templates are a great place to start: all the video, audio, and styling is provided for you, and no software is required. With a logo, some text, and a few minutes, you can create your own Facebook video.

If you are familiar with Adobe Premiere Pro and Adobe After Effects, consider a Facebook video template from Envato Elements or Envato Market. These templates are easy and effective—just place in your photos, videos, and text to create a professional-quality video.

Colorful backgrounds and smooth animations showcase your media. Simply drag-and-drop video files into the placeholders.

This engaging template is built using a modular structure, so you can easily change the length of your video. Complete with a video tutorial, this is a perfect project for first-time After Effects users.

Fun graphics help you create a video project that’s perfect for Facebook, in minutes. Just drop your text and images into this easy-to-use template.

With beautiful design and 17 video placeholders, this template creates a modern, stylish, and engaging Facebook video.

Featuring 30 unique titles, this 4K video template has a modern design and it would work effectively for social media ads across platforms.

A great titles pack for modern fashion and streetwear brands.

This titles and lower thirds pack features a self-resizing system to easily adapt across video.

Make a Facebook intro video with this easy to modify template.

This template will enable you to create animated posts across platforms.

Stomp or fast typography videos continue to be popular. Make your Facebook video opener with this template featuring an eye-catching design.

Facebook video is a powerful tool for engaging your audience. If you are new to creating video content, we hope that this article has empowered you to get started. Placeit’s smart video templates are a great place for beginners, and Adobe After Effects and Premiere Pro templates (available through Envato Elements and Envato Market) offer more flexibility. Alternatively, if you want to ease in, and start with an awesome Facebook cover image instead, we’ve got a few great tips, too.