We’ve made some awesome strides in 2018, like selling our 50 millionth item on Envato Market, having one of our ThemeForest authors hit the $25 million mark in sales, and reaching 100 thousand subscribers on Envato Elements.
Our year-end number-crunching has also revealed some interesting trends about what people are searching for or buying — data that could help inform your own work. Read on to discover the trends and surprises that have unfolded this year in Graphics, 3D, Photos, Video, Audio, Themes and Code.
Some funny surprises here, but there’s no accounting for taste.
For the past two years running, “conference” has seen a huge uptick in searches between April and June. So impress your boss and get ahead of the competition by choosing our most popular conference track between January and March.
While it might have been a big year in “corporate” music for business in 2017, in 2018 it’s all been about grand musical scores that would sound terrific on a big screen. “Epic” has remained the number one search trend and we’ve seen a rapid rise in searches for “cinematic”, “documentary” and “trailer” as well. If you’re keen to bring a touch of Hollywood (or Bollywood!) to your projects, then look no further.
The most popular audio tutorials on Envato Tuts+ this year were “How to Play the Piano Properly in a Rock Band” and “A Checklist for Mixing and Mastering”, an interesting juxtaposition indeed. Check them out here and here. Related: the humble piano was the most searched for instrument on AudioJungle as well!
If you answered “three months”, then you win the prize. Inspired by the YouTube BabyShark Dance hit, no doubt, searches for “Baby Shark” moved from 0 in 2017 to spike sharply in the first quarter of 2018, before starting to slowly drop off during the rest of the year. It’s not the original, but here’s your own baby shark song in case you want to revive the craze.